Meet the team
Cass
For nearly 14 years, I worked with the world’s largest custom clothing company, building my career in their fast-paced sales teams across Brisbane and Sydney. I built strong client relationships, mentored new staff and consistently drove revenue.
Eventually, I made the decision to step back and focus on my family. That shift opened up the door to something new: starting a new business and exploring content creation. Now I’m able to combine my experience in business with a more creative and flexible way of working.
I bring the same drive and focus I had during my previous work into this new chapter, helping brands grow through smart, relatable content and a clear understanding of what makes people connect.
Emily
My background spans project management, training and sales - from leading cross-functional projects in the travel industry to building offshore teams and streamlining systems. I’ve always been drawn to roles that involve structure, collaboration and results.
After years in corporate settings, I took time away from my career to start a family and, upon returning to work, shifted gears to focus on something more personal and creative. That led me to co-launch a small business and make a move into social media management. Now, I blend data-led thinking with a genuine passion for community-driven content that helps brands grow meaningfully.
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